Commoditization of Culture: Media & Marketing

Commoditization of Culture

Culture, in its essence, is the shared set of practices, beliefs, values, and artifacts that define a group or society. It is the lens through which individuals interpret the world and their place within it. However, in the modern era, culture has increasingly become a commodity—a product to be packaged, marketed, and sold. This process, … Read more

Society, Culture, and Market Behavior in Sociology

Market Sociology

Sociology, as a discipline, seeks to understand the intricate relationships between individuals, groups, and institutions within society. Among its many areas of inquiry, the interplay between society, culture, and market behavior stands out as a critical field of study. Market behavior, often associated with economics, is deeply rooted in social and cultural contexts. Sociologists argue … Read more