Media in Contemporary Times: A Sociological Analysis of Social Networking Sites, Film, Television, Music, and Newspapers

Introduction on Media in Contemporary Times In contemporary society, media has evolved into one of the most influential social institutions, shaping identities, relationships, political consciousness, cultural patterns, and economic behavior. From traditional newspapers to digital social networking sites, each media form plays a distinct yet interconnected role in constructing social reality. Sociology views media not … Read more

Sociology of Memes: Humour, Resistance and Identity

Sociology of Memes: Humour, Resistance and Identity

Introduction In the digital age, memes have emerged as one of the most ubiquitous forms of communication. What began as humorous images shared on early internet forums has now evolved into a complex sociocultural phenomenon that influences public discourse, political engagement, identity formation, and everyday interactions. Memes are no longer limited to jokes; they are … Read more

Alienation in Marx Theory: Do We All Feel Disconnected Today?

Alienation in Marx Theory: Do We All Feel Disconnected Today?

Introduction In the 19th century, Karl Marx revolutionized social thought by exposing the underlying dynamics of capitalism that shape human relations, labor, and consciousness. Among his most profound concepts is alienation, a condition that describes the estrangement of individuals from their work, the products they create, and ultimately from themselves and others. Marx’s theory of … Read more

Sociology of Smart Homes: How Technology Is Changing Family Life

Introduction In the twenty-first century, homes have become more than mere living spaces — they have evolved into interactive ecosystems powered by artificial intelligence, sensors, and data-driven automation. The smart home — once a futuristic concept — is now an everyday reality in many urban and middle-class households. From smart speakers that respond to our … Read more

Urban Politics and Social Mobilisation: The Sociology of Zohran Mamdani’s Mayoral Rise in New York City

Urban Politics and Social Mobilisation: The Sociology of Zohran Kwame Mamdani’s Mayoral Rise in New York City

Introduction The 2025 mayoral victory of Zohran Kwame Mamdani in New York City represents more than a political upset — it signals a sociological transformation in the structure of urban democracy. His success as a young, progressive, and Muslim candidate of Indian-Ugandan origin reveals how shifting demographics, economic pressures, identity politics, and generational realignments are … Read more

Border Sociology: U.S.–Mexico Borderlands in Focus

7. Border Sociology: U.S.–Mexico Borderlands in Focus

Introduction The U.S.–Mexico border is one of the most politically charged, culturally dynamic, and sociologically complex spaces in the world. Stretching nearly 2,000 miles from the Pacific Ocean to the Gulf of Mexico, it is not just a geopolitical boundary dividing two nations — it is a social, cultural, and economic frontier where globalization, migration, … Read more

Education and Social Inequality in United States: A Sociological Perspective

Education and Social Inequality in United States: A Sociological Perspective

Introduction on Education and Social Inequality in United States Education has long been celebrated as the cornerstone of democracy and the primary means of achieving upward social mobility in the United States. From the early ideals of the “American Dream” to modern discourses on equality of opportunity, education is often portrayed as the great equalizer. … Read more

The Sociology of Unemployment in the Post-Covid World

The Sociology of Unemployment in the Post-Covid World

Introduction The COVID-19 pandemic has not only been a global health crisis but also a profound social and economic turning point. Among its many consequences, unemployment emerged as one of the most critical and far-reaching social issues of the post-pandemic era. While economists view unemployment as a matter of labor market dynamics, sociologists analyze it … Read more

Political Polarization: Weber’s Power Theory in Action

Introduction Political polarization—defined as the growing ideological distance and hostility between opposing political groups—has become one of the defining features of the 21st century. Across nations, societies have witnessed increasing divisions between left and right, liberal and conservative, secular and religious, globalist and nationalist. While this phenomenon is often analyzed through political science or communication … Read more

Youth Entrepreneurship: A Social Trend or Necessity?

Abnormality: Meaning and Concept in Social Psychology

Introduction In the 21st century, youth entrepreneurship has emerged as one of the most dynamic forces shaping economies, cultures, and societies worldwide. From tech start-ups in Silicon Valley to small-scale businesses in developing nations, young people are increasingly taking charge of their economic destinies. The question arises—is youth entrepreneurship merely a social trend fueled by … Read more